5 Steps to Reconnecting with the Boss of You
5 Steps to Reconnecting with the Boss of You Let’s face it, we all need to reconnect with ourselves from time to time. Business, life, social and our internal maps overlap and have a need to be redefined so we stay on track. As your own boss it’s even tougher staying on track, especially when life happens. […]
How’d You Get That Shot with Steve Lesnick
A Spotlight Series About The Technique Of Photographic Imagery by Photographers For Photography! NAME: Steve Lesnick Facebook with Steve Tweet with Steve Get LinkedIn to Steve WHAT IS YOUR SPECIALTY: My specialty is capturing the fleeting emotional moments in lifestyle photography. HOW DID YOU GET STARTED IN THE PHOTOGRAPHY BUSINESS: I took photography […]
How’d You Get That Shot with Michelle Kawka
A Spotlight Series About The Technique Of Photographic Imagery by Photographers For Photography! NAME: Michelle Kawka, photographer Find Michelle on Facebook Tweet with Michelle Get Professional on LinkedIn with her Add her on Google+ See her videos on YouTube WHAT IS YOUR SPECIALTY ? Portraits, Corporate, Events and Weddings. I shoot […]
How’d You Get That Shot with Kevin Steele

A Spotlight Series About The Technique Of Photographic Imagery by Photographers For Photography! NAME: Kevin Steele Facebook with Kevin Tweet with Kevin! Connect on LinkedIn WHAT IS YOUR SPECIALTY: I shoot People in Motion: active lifestyle, travel and portraiture for advertising and editorial. HOW DID YOU GET STARTED IN THE PHOTOGRAPHY BUSINESS: Life […]
Rule Your Marketing Track…. Don’t Run Around It Aimlessly

STAY ON TRACK EASILY BY FOLLOWING THIS… Many business owners often find the task of marketing daunting. Staying on track with your plan can be a challenge and often takes a single person to keep on track with the plan throughout the year. If you are a small business owner and do not have the […]
Missing Your Target?

What Good Is Targeted Marketing If You’re Missing Your Target? Is getting through to potential target clients becoming more of a challenge? If you are marketing and not hitting the proper contacts it’s almost better (and easier) to spend your marketing dollars elsewhere. Finding out contacts that WANT to receive your promotions can benefit you […]
Feeling Inspired…. or NOT?
30 Ways To Keep Your Creative Inspiration Flowing How to keep up with inspiration is quite a chore when you are a small business owner. Adding into the mix that you are a creative business owner could almost be a recipe for disaster. What are some sure fire ways to keep yourself inspired even when […]
It’s All About The Connections
What Exactly Are Connections? Connections are iHeart Marketings fancy but realistic name for networking with a targeted group of people. Connections are like opportunities. There are several available to us on a daily basis but if we never make the effort then a connection will never be met. It is networking at its very best! […]
Four Ways To Kill A Sale
Selling Is Not Telling! No matter what you do sales is always a part of it. People are selling something everyday. In business there are rules and certain etiquette that needs to be followed to be successful at sales. Selling is not telling someone what they should buy from you. Selling is asking the pertinent […]
Defining Emotional Brands
What’s In Your Emotional Brand? Photographers and other commercial artists often ask me “What makes my brand emotional?” I answer “It’s simple, it’s the feeling your brand evokes” Think about it, when we were younger we learned about all of the senses: Sight Hearing Touch Smell Taste Now that we are older and the world […]