How’d You Get That Shot with Steve Lesnick

 

A Spotlight Series About The Technique Of Photographic Imagery by Photographers For Photography!

stephanie.steve lesnick.blog

 

NAME:

Steve Lesnick
Facebook with Steve
Tweet with Steve
Get LinkedIn to Steve

WHAT IS YOUR SPECIALTY:

My specialty is capturing the fleeting emotional moments in lifestyle photography.

HOW DID YOU GET STARTED IN THE PHOTOGRAPHY BUSINESS:

I took photography classes in college and fell in love with it. Then I decided to pursue the career by moving to NYC.

FAVORITE TOOLS FOR YOUR TRADE:

My GX1 with my Rosco Lite Pad.

WHAT IS YOUR FAVORITE “ON THE GO” CAMERA TO SHOOT WITH AND WHY:

My GX1, because it’s small, has a decent lens, not a lot of noise, a great LCD, and shoots RAW files.

WHAT IS YOUR OPINION ON THE PHOTOGRAPHIC REVELATION GOING ON OUT THERE WHERE EVERYONE HAS A CAMERA?

I’m amazed by all the cool images I’m seeing everywhere, but I think a lot of them fall short. A great photograph has to have great light, great composition, and an emotional connection all at the same time. If you don’t have all three, then you’re never going to get anything more than just a decent picture.

Also, I hope the current generation of photographers will learn not to just give their work away and that they are creating something of value.

WHAT EXPECTATIONS DO YOU HAVE FOR THE PHOTOGRAPHY INDUSTRY IN 2013:

I would like to see the industry encourage people to learn more about their cameras and not be so dependent on the computer. I know the computer plays an important role in photography today, but I think it’s important for people to learn the basics so that they won’t have to depend on the computer as much.

I’m old school, I’ve always been a color photographer, so you had to get it when you shot it.

WHO ARE SOME OF YOUR CLIENTS THAT GET TO BENEFIT FROM YOUR CREATIVE EXPERTISE AND PASSION: 

My clients get photographs that are more dramatic and narrative than the usual images they use. Since we’re so experienced at solving problems we welcome them because it creates spontaneous moments that are unpredictable and irreplaceable.

TELL EVERYONE ABOUT THE IMAGE YOU ARE CHOOSING:

This shot of Stefanie makes me very happy inside. She is such a warm, kind, unassuming person, and when she put this giant wig on, her whole persona changed. She even let me try on the blonde wig.

We mixed ambient and tungsten light to give this scene a warm, soft feel. I shot with a long lens to blur out the foreground so that she would stand out.

FREE SHOUT OUT: 

I’m so supportive of all my clients that keep coming back to me and letting me do my thing.

 

steve.lesnick.blog
To check out ALL of Steve’s work 
please go to his website! If you are
a professional photographer or know
of one that should be in this series
please email us today.

 

How’d You Get That Shot with Ramon Purcell

 

A Spotlight Series About The Technique Of Photographic Imagery by Photographers For Photography!

LOUNGE1_8662

NAME:

Ramon C Purcell
Ramon behind the Scenes
Facebook with RCP Photo
Tweet with Ramon
Be LinkedIn with Ramon

WHAT IS YOUR SPECIALTY:

I am a multi-faceted photographer, my specialty is being adaptive to the client’s needs and utilizing a variety of specialties to create advertising imagery.

HOW DID YOU GET STARTED IN THE PHOTOGRAPHY BUSINESS:

Unexpectedly through the Surf industry from a friend of mine who was a professional surfer.

FAVORITE TOOLS FOR YOUR TRADE:

iPhone!!!  It saves the day with all the apps that support the business.

WHAT IS YOUR FAVORITE “ON THE GO” CAMERA TO SHOOT WITH AND WHY:
I love the iPhone, I don’t have the weight of different gear, and it is great for capturing an intimate moment without interrupting.

WHAT IS YOUR OPINION ON THE PHOTOGRAPHIC REVALATION GOING ON OUT THERE WHERE EVERYONE HAS A CAMERA?

We are at a crossroads of creativity and technology that has never been seen before, it is the most fantastic moment in history and I encourage everyone to photograph with any camera they have at their fingertips.

WHAT EXPECTATIONS DO YOU HAVE FOR THE PHOTOGRAPHY INDUSTRY  IN 2013:

I am excited to see the development of the touch screen interface cameras.  It is the next evolution in photography and I can’t wait to see the amazing changes it makes in creativity.

WHO ARE SOME OF YOUR CLIENTS THAT GET TO BENEFIT FROM YOUR CREATIVE EXPERTISE AND PASSION:

A variety of hospitality client’s benefit from my cross pollination of photography.  Having several areas of specialization allows me to approach every project with a broad knowledge base to help accomplish the goals for the client.

TELL EVERYONE ABOUT THE IMAGE YOU ARE CHOOSING:

Creek side Relaxation at L’Auberge de Sedona.

The concept of the shot is to escape from your everyday and enjoy being pampered, in their tranquil setting.   The image evokes a sense of luxurious serenity.  To create this image, I utilized a variety of equipment, a mixture of natural light, minimal strobes, reflectors and diffusers.  The use of iTechnology was extremely beneficial for the client, photographing Wi-Fi tethered with an iPad.  This allowed the client to see instantly the images being created and find the “Hero” image that would achieve the goals of the campaign.  The shot had a very narrow window of light to achieve the concept, the preparation started six months prior.  The actual time to create the image on the day of the shoot took about 4 hours, with correct placement of the model and props.  Approximately a 100 frames were taken to create the image, utilizing iTechnology allowed the client the ability to select the final image on the spot.

FREE SHOUT OUT:

I am very thankful for my creative team that assists me in exceeding the client’s goals.  I want to thank several clients for having me involved in creative projects, L’Auberge de Sedona for a new branding campaign after their renovation.  Island Hospitality for updating their marketing strategy.  Finally Blaine Warren for the USAF Reserve recruiting campaign.

 

Screen shot 2013-02-20 at 9.54.05 AM
To check out ALL of Ramon’s work 
please go to his website! If you are
a professional photographer or know
of one that should be in this series
please email us today.

How’d You Get That Shot with Michelle Kawka

 

A Spotlight Series About The Technique Of Photographic Imagery by Photographers For Photography!

 

 MichelleK_Shot

 

NAME:

Michelle Kawka, photographer
Find Michelle on Facebook
Tweet with Michelle
Get Professional on LinkedIn with her
Add her on Google+
See her videos on YouTube

WHAT IS YOUR SPECIALTY ?

Portraits, Corporate, Events and Weddings. I shoot landscapes for my soul.

HOW DID YOU GET STARTED IN THE PHOTOGRAPHY BUSINESS:

I studied in Italy while in college & started taking pictures.  After college, I worked for awhile in a bunch of office jobs, but I still took pictures.   My friends all got married around the same time and kept telling me that they liked my pictures better than their own photographers’.  Finally, I decided to pursue my passion and I went to photography school.  I never looked back.

FAVORITE TOOLS FOR YOUR TRADE:

My Gary Fong Lightsphere.  Lightroom 4, and my Canon camera.  

WHAT IS YOUR FAVORITE “ON THE GO” CAMERA TO SHOOT WITH AND WHY:
My Droid Bionic because I love Instagram.  I don’t really like to carry around a separate camera, I carry enough stuff around with me in my pocketbook !

WHAT IS YOUR OPINION ON THE PHOTOGRAPHIC REVALATION GOING ON OUT THERE WHERE EVERYONE HAS A CAMERA?

I don’t think that it really impacts my business much.  I feel it’s the same way Turbo Tax impacted the accounting field.  Some people are going to do it themselves, and some people are going to understand what a professional brings to the table.  We do so much more that click a button.  We have to plan the shoot, organize it and direct a crew while under time constraints.  Those aren’t skills that an amateur with an iPhone can necessarily do and get great results.

WHAT EXPECTATIONS DO YOU HAVE FOR THE PHOTOGRAPHY INDUSTRY AS WE APPROACH IN 2013 ?

I would love to see the industry come up with creative solutions to the issues that photographers face today instead of complaining how much the industry has changed and how they wish how things used to be.

WHO ARE SOME OF YOUR CLIENTS THAT GET TO BENEFIT FROM YOUR CREATIVE EXPERTISE AND PASSION: 
I have photographed jobs for Wella Hair Color, the United States Marine Corps and Microsoft as well as for many private individuals.

TELL EVERYONE ABOUT THE IMAGE YOU ARE CHOOSING:

The techniques I used to get this shot were fairly simple.  I went to the beach as the sun began to set.  The beach itself faces North so it gets a lovely cool north light at sunset.  I shot all available light, ISO 800 at 125 at f/8 with the 17-40 mm Canon L lens set at 17mm.  I did a color balance and auto tone in Lightroom 4, then used presets to bring in the contrast and color as well as used vignetting to give a spotlight type lighting.  I shot 5 angles of the building , all hand held and decided I liked the one the best.  I also cropped in it Lightroom to make it more of a panoramic shoot.   I stood on the beach for approximately 15 minutes before I decided it was too cold and I was done shooting.
The image I have chosen is called Beauty in Devastation, which is a series of photos that I created in the 2 weeks after Hurricane Sandy.

Growing up in New York City, the beach has always been a place of relaxation and spiritual renewal for me. When Hurricane Sandy came through and wreaked her havoc along the coast on Long Island, it was a heart breaking experience to see so much devastation. However, in the cold November autumn air, in spite of the destruction, there was something eminently beautiful about how our human made structures were bent and reshaped by the force of Nature. This body of work, taken in the Rockaways, Long Beach and Hampton Bays, are a meditation on how very fragile we are.

The photo is of the Beach Hut, which is a lively restaurant on Meschutt Beach on Peconic Bay.  It is a beach I frequent often because of it’s shallow, warm water perfect for swimming or sitting in an inflatable tube with a cheap novel.

FREE SHOUT OUT:
I love taking photos and directing video.  I have a really great team and shoots are pretty chill and a lot of fun.  

MichelleK_Profile
To check out ALL of Michelle’s work 
please go to her website! If you are
a professional photographer or know
of one that should be in this series
please email us today.

 

How’d You Get That Shot with Kevin Steele

A Spotlight Series About
The Technique Of Photographic Imagery by Photographers For Photography!

 

Mt Rushmore and men. © Kevin Steele / kevsteele.com

 

NAME:

Kevin Steele
Facebook with Kevin
Tweet with Kevin!
Connect on LinkedIn

WHAT IS YOUR SPECIALTY:

I shoot People in Motion: active lifestyle, travel and portraiture for advertising and editorial.

HOW DID YOU GET STARTED IN THE PHOTOGRAPHY BUSINESS:

Life began in the darkroom every day after high school. Although I went to a university to study astronomy I never became an astronomer.  But I’ve been an engineer, author, climbing guide, and tech specialist before focusing full time on photography the past 7 years.  Photography had been on the side until word of mouth led to my first big location ad shoot.  Which fittingly enough is this photograph on Mt Rushmore.

FAVORITE TOOLS FOR YOUR TRADE:

White gaffer tape. Black coffee. The Nikon D4 and D800 with 24-70 f/2.8, 70-200 f/2.8, 85 f/1.4 lenses most of the time.   When shooting motion I love using Pentax 6×7 lenses adapted for the Nikon, nice long manual focus throw, beautiful optics and the full frame 35 sensor uses only the sweet center spot of those medium format lenses.   And really my absolute favorite and sentimental tool is the Rollei SL66 with Zeiss lenses, alas it seldom gets out. It’s original owner, my Dad, handed it down over 20 years ago  – it’s a 46 year old beautiful piece of kit.

WHAT IS YOUR FAVORITE “ON THE GO” CAMERA TO SHOOT WITH AND WHY:

iPhone. I just always have it with me, great for scouting and snapshots.  I’m so bummed about Instagram – I’m about to bid them farewell as they’ve screwed up their terms of service.  I love the simplicity of it (I stick with one filter) and the creativity born of constraints.

WHAT IS YOUR OPINION ON THE PHOTOGRAPHIC REVALATION GOING ON OUT THERE WHERE EVERYONE HAS A CAMERA?

A fellow photographer turned me onto Seth Godin’s post of the recent Christmas Eve: “True Professionals don’t fear amateurs”. In a nutshell professionals love it when passionate amateurs show up – it pushes us to higher levels. I think it’s great that everyone can create and share and film and edit and experiment.  Maybe it’s just capturing a retro snap of their friends or maybe it sparks entry into a creative field that we don’t even have a name for yet – everything moves forward.  I do feel that those pros in the middle that had satisfying careers for years can’t rest on their laurels, especially if they’re in client direct portrait, wedding or corporate work.

WHAT EXPECTATIONS DO YOU HAVE FOR THE PHOTOGRAPHY INDUSTRY AS WE APPROACH IN 2013:

I expect the tech will always move forward – better tools. I do like where we are right now and feel that we’ve come to where it really is almost good enough. Maybe the industry should take a break for a while and let us flesh out the craft of what’s in our lap.  But people never rest J.  On a recent shoot for Adobe I saw some amazingly talented digital artists stretching CS6 in ways I would not have imagined.  I think the business side will continue to evolve: agency Art Buyers and Art Directors are being hired by their clients: in-house work will expand as the ad side becomes less about a single campaign and more about a broad brush of digital, social media, print and viral campaigns.   Editorial is changing rapidly and favors the niche mag that has great content.  Publications that deliver only good-enough images, design, and story will find themselves behind. It doesn’t matter if it’s on paper or pixels – one doesn’t kill the other, the source material is what counts.

WHO ARE SOME OF YOUR CLIENTS THAT GET TO BENEFIT FROM YOUR CREATIVE EXPERTISE AND PASSION:

My favorite kind of shoot day is when we are all feeling the love.  The client, maybe an agency, definitely the crew, are all making it happen. I’ve had great shoots recently with FedEx, Adobe, Oakley and Polartec. On the editorial side – Runner’s World, Trail Runner, Men’s Journal, WebMD, Parade Mag. There are a few local clients that really get to benefit although my rates are a stretch up from the local norm.  I love shooting athletes of all ages. I love photographing people with passion.  Much of the local work doesn’t go in my portfolio but it keeps my chops up and is always fun.  The locals include Opera Santa Barbara, The SB Triathlon and California’s regional visitor’s bureaus.

TELL EVERYONE ABOUT THE IMAGE YOU ARE CHOOSING:

The concept here was an iconic image that shows the monument with a unique viewpoint.  The client, CMC, manufactures and distributes equipment for the rescue industry: firefighters, police, SWAT, search and rescue teams.  Their customers get into some dramatic locations and each year CMC publishes a catalog with an epic cover shot of their gear in action.

Mt Rushmore and men. © Kevin Steele / kevsteele.com

The immediate issue was access: the client and ad agency worked well in advance, almost a year, to get permission from the Park Service and Homeland Security. We flew into Rapid City, South Dakota and spent three days on location shooting in early morning and late afternoon.

With a climbing background I’m very comfortable working at heights and on ropes. The models were actual Park Service rangers and although some may mistake the rangers for climbing the faces they are actually rappelling down  – part of their job is to inspect the cracks on the faces.  There’s a big one crossing Lincoln’s nose and in 1998 an instrument was installed to monitor the expansion and contraction of the crack with the seasons.

Mt Rushmore and men. © Kevin Steele / kevsteele.com

For this shot I’m standing on the tip of Jefferson’s nose, secured by a rope to my climbing harness, leaning over to frame Lincoln, the rangers and the landscape.   If you watch Hitchcock’s “North by Northwest” you’ll see Cary Grant and Eva Marie Saint drop down between Jefferson and Washington at the end of the film (they were actually on a replica built back at MGM’s studio).

Mt Rushmore and men. © Kevin Steele / kevsteele.comThe strenuous approach to the top of the heads was almost as exciting as being out on the granite faces. Step off the trail and over the “No Access” fence, up past security cameras and sensors, scramble behind the heads, past the large Secret Chamber which was envisioned as a “Hall of Records” and onto the top.  Ropes secured and harnesses checked, the rangers went up and down, moving across the faces as I shot from different vantages.  Changing lenses had to be done with care.

Mt Rushmore and men. © Kevin Steele / kevsteele.comThis was not the client’s first select. But as I looked through the edit again and again this was clearly the photograph that best represented the sublime feeling of being out on the tip of Jefferson’s nose with a view very seldom seen.

FREE SHOUT OUT:

Shout outs?  All the support from my wife Linda and boys Nico and Aidan. Mom and Dad. My rep Doug Truppe. And of course my interns and assistants Meg, Meagan, and Megan (thank god they’re spelled differently!), Karla, Jerry and Anna.  Those embarrassing light-test photos we’ll save till the next spotlight series…

 

 

kevsteele_rushmore_bio_pic
To check out ALL of Kevin’s work 
please go to his website! If you are
a professional photographer or know
of one that should be in this series
please email us today.